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advertising campaign
fall winter

campaign F/W 2020





This is the word that most of all, characterizes and inspires the new Fall Winter 2020 Campaign.

After many trips, made up of suggestive destinations, exploring distant and exotic places, far-away scents and flavors, Alviero Martini 1 ° Classe comes back home.

It is time to rediscover Milan, explore it with a new look, savoring its essences and sounds, hidden corners, and fall in love with it again.




An unusual city at a slow pace, where you can rediscover the beauty of even the most unexpected places, those that accompany everyone's daily life.

Coffee with croissants in the everyday bar, the streets of the center, the charm of the cable car of the past, the colors of the park on a quiet late summer afternoon: everything acquires a new, warmer, and more familiar light.


alviero martini



The rediscovery of the city, the place of the dearest loved ones, full of memories and experiences, precious moments in which take refuge and recharge with new, vibrant energy.
A place where find and reinvent yourself, waiting for new, exciting, and adventurous journeys.


Discover the collection


Regali per lei

Bags FW 20

Regali per lui

Ready-to-wear FW 20