This Cookies Policy regulates the use of cookies in the website (hereinafter, the “Website”) and informs users about how cookies are used. Alviero Martini S.p.A. and Triboo Digitale S.r.l. provide this information in order to assure openness in respect of anyone using the Website, in compliance with recent legislation. By continuing to browse the Website you agree to the terms and conditions set out in this Policy.


Cookies are small strings of text that are stored in your computer whenever you visit websites like Cookies enable websites to work properly and/or enhance their performance and they also serve to provide information to website owners/managers. Cookies need to be enabled if you wish to order products through the Website. If you do not wish to agree to this Cookie Policy, you can disable cookies and continue to browse the Website, using it just for research purposes. In most browsers, cookies are enabled; the information needed to change your computer’s settings and disable cookies is provided in section 2 below.

Cookies do not damage your device. The cookies we generate do not store personal identification data such as, for example, credit card details. We only use encrypted information gathered so as to enhance your experience while using the Website. It is, in fact, information needed to detect and solve errors and/or determine the products that you may be interested in on the basis of the items that you have looked at in the past. Further information about cookies can be found in the following websites:

Cookies may perform different functions; for example, to enable you to browse various web pages in an efficient way by remembering your preferences and can generally enhance your Internet experience.

Alviero Martini S.p.A. reserves the right to use cookies in the Website, with its visitors’ consent if so required by law or under applicable regulations, in order to facilitate browsing in the Website and customise the information displayed. Alviero Martini S.p.A. also reserves the right to use similar systems to gather information about visitors to the Website (for example, their IP addresses, the kind of Internet browsers and the operating systems they use, the web pages they visit) for statistical and/or security purposes. Alviero Martini S.p.A. may gather this information to monitor use of the Website with the objective of improving its functionality and organization.

A brief description of the different kinds of cookies and how they are used is provided below.

  1. Session cookies

    1.1 Session cookies These cookies are essential to assure that a website works properly and to allow you to move around in it. They are used to identify visitors so as to be able to provide them with a consistent and accurate service. In fact, session cookies make it possible to identify the country from which a connection to a website is made and automatically direct the user to the version of that website intended for that country. They also enable users to set up accounts, log in and manage orders and, lastly, make it possible to recognize registered users and automatically give them access to the services dedicated to them.

  2. Performance cookies

    These cookies are used to process statistical analyses on how you use the Website and they gather information about the pages you visit, the device you use to browse the Website, the number of times you click on a given page and your geographical location. Alviero Martini S.p.A and Triboo Digitale S.r.l. process these data in anonymous and aggregate format for statistical purposes. Performance cookies can also track the Website’s users on behalf of our partners and are used by the latter only to find out whether a user coming from another website purchases a product or service in the Website.

  3. Functional cookies

    These cookies may be generated by the Website or its partners and their duration is limited to one session or prolonged for multiple sessions. Functional cookies are usually and mostly activated if you make an explicit request (for example, if you click on the “Recognise me in the future” tab or activate the live-chat function), but they can also be implemented during the provision of a service that you have not explicitly requested but is offered to you. They can also be used to avoid you being repeatedly offered a service that you refused in the past. These cookies also enable the Website to remember function selections you have made (for example, your user name, language, home country, etc.), thereby avoiding you having to input all that information again each time you visit the Website. The information gathered by functional cookies is anonymous and cannot track your behaviour in other websites.

  4. Third-party cookies used for marketing/retargeting

    These cookies are used by Alviero Martini S.p.A.’s partners in order to display advertising banners for the products you viewed most recently in the Website on your screen while you are browsing other websites. When you are browsing the Website these cookies can also be used to show you products that you may find interesting because they are similar to or complement those you have looked at previously, based on your browsing history. The use of these cookies does not imply any processing of personal data, but can enable connection to your computer or other devices and track saved data: these cookies connect to the browser installed in your computer or in other devices you use to browse the Website.


Most browsers accept cookies automatically, but you can choose to disable them. We suggest that you do not disable this function since it may prevent you from freely moving from one page to another and utilizing all the Website’s functions. If you do not want your computer to receive and memorize cookies, you can alter the security settings of your browser (Internet Explorer, Google Chrome, Safari, etc.). In any case, you should be aware that certain areas of the Website can only be used to their full extent if your browser accepts cookies. For example, if you decide to remove and not accept cookies you will not be able to add products to your shopping basket and purchase them and your overall browsing experience in the Website may be adversely affected. Should you decide to disable cookies, we provide some brief instructions on how to do so in the four most popular browsers:

  1. Microsoft Internet Explorer

    Click on the ‘Tools’ icon in the top right-hand corner of your screen and select ‘Internet Options’. In the pop-up window select ‘Privacy’, where you will be able to alter your cookies settings.

  2. Google Chrome

    Click on the spanner in the top right-hand corner of your screen, select ‘Show advanced settings’ (“Under the hood'”) and change the 'Privacy' settings.

  3. Mozilla Firefox

    Select ‘Options’ from the drop-down menu in the top left-hand corner of your screen and then select ‘Privacy’ in the pop-up window, where you can alter your cookies settings.

  4. Safari

    Select ‘Preferences’ from the drop-down settings menu in the top right-hand corner of your screen and then select ‘Security’, where you can alter your cookies settings.


For more information about cookies, we recommend that you visit: To disable analytical cookies and prevent Google Analytics from gathering data about your browsing activity, you can download the Google Analytics Opt-Out Browser Add-On at the following link: